Eco-Friendly Products: 35+ Bestsellers for 2025 – A Comprehensive Guide by Shopify

As sustainability shapes consumer preferences, eco-friendly products have surged in popularity. Shopify’s latest guide (updated July 24, 2025) highlights over 35 top-trending sustainable product ideas to sell in 2025, alongside practical insights on marketing and sourcing for eco-conscious entrepreneurs.

Why Sell Eco-Friendly Products?

A 2024 study reveals that 64% of consumers prioritize sustainability when purchasing products. Moreover, 80% of buyers are willing to pay a premium—around 9.7% more—for goods that are locally sourced, eco-friendly, and with a low carbon footprint. This shift makes eco-friendly products not just morally persuasive but also financially promising.

Defining Eco-Friendly Products

Eco-friendly or sustainable products:

• Minimize environmental impact across manufacturing, packaging, delivery, and disposal
• Often have third-party certifications (e.g., B Corp)
• Feature ethically sourced or fair-trade materials
• Use recycled, reclaimed, or organic ingredients
• Support carbon removal or zero-waste initiatives
• Implement low-impact shipping options
• Donate proceeds to environmental or social causes

Examples include natural body care, reusable utensils, ethical loungewear, and more.

36 Bestselling Eco-Friendly Product Ideas by Category

Shopify’s curated list spans diverse categories, with real brand examples to inspire sellers:

1. Sustainable Technology & Accessories

• Compostable audio cases: Pela offers phone and AirPod cases with 30% less carbon emissions and 34% less water use than conventional cases.
• Solar energy devices: EcoFlow’s generators and portable solar panels power devices with renewable energy.
• Sustainable office accessories: Oakywood crafts wooden and cork tech gear, planting a tree per item and having planted over 87,000 trees.

Tip: To bypass lengthy R&D, consider dropshipping, white labeling, or partnering with established suppliers.

2. Eco-Friendly Products for Pets

• Vegan pet accessories: Wigglywoos produces hemp- and cork-based vegan leather items in small batches.
• Pet toys from recycled plastics: Harry Barker’s designer toys and leashes reduce plastic waste using recycled yarn and bottles.
• Organic pet treats: Made from food waste or sustainably sourced ingredients, catering to health-conscious pet owners.

The pet product market exceeds $150 billion annually in the US—tapping into this with sustainable offerings is a lucrative niche.

Circular Economy & Zero-Waste Stores

Beyond products, Shopify emphasizes adopting circular economy principles—designing for reuse, repair, and recycling—to build zero-waste stores. This model aligns brand ethics with consumer desire for minimizing environmental footprint throughout the product lifecycle.

Effective Marketing for Eco-Friendly Products

Key strategies include:

• Transparently communicating sustainability credentials (certifications, materials, impact data)
• Leveraging storytelling around ethical sourcing and community benefits
• Engaging consumers with education on zero waste and climate-positive habits
• Utilizing social media and email marketing to nurture eco-conscious audiences
• Highlighting unique product features like biodegradability or carbon neutrality

Summary

Shopify’s guide offers a robust roadmap for entrepreneurs entering the sustainable products market in 2025. With consumer demand rising sharply for ethically produced, low-impact goods, sellers can choose from a wide range of categories—from eco-tech gadgets to ethical pet care—ensuring both profitability and planet-friendly practices.

Start your sustainable business journey today with Shopify’s free trials and expert resources to build, market, and scale your eco-friendly brand effectively.

For the full guide and detailed product ideas, visit Shopify’s blog on Eco-Friendly Products for 2025.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.