Eco-Friendly Products: 35+ Bestsellers to Watch in 2025

As sustainability becomes a priority for consumers worldwide, the demand for eco-friendly products continues to surge. According to recent studies, 64% of consumers rate sustainability as a crucial factor in their purchasing decisions, and 80% are willing to pay a premium—up to 9.7% more—for products that are locally sourced, environmentally responsible, and have a low carbon footprint. For entrepreneurs, this opens a lucrative and impactful business opportunity.

What Are Eco-Friendly Products?

Eco-friendly products are goods designed and manufactured with minimal environmental impact throughout their lifecycle—from sourcing and production to packaging, shipping, and disposal. They often bear certifications such as B Corp or other sustainability verifications. Core traits include:

• Ethically made with fair wages and worker treatment
• Use of sustainable, recycled, or reclaimed materials
• Low-waste or zero-waste design
• Investment in carbon offset or removal projects
• Packaging from recycled or biodegradable materials
• Use of natural, organic, or plant-based ingredients
• Donations to social or environmental causes

These products span a range of categories, including apparel, personal care, home goods, pet accessories, and technology.

Top Eco-Friendly Product Categories & Examples

Shopify India’s curated list of 36 bestselling eco-friendly products highlights brands that exemplify sustainability and commercial success.

Sustainable Technology Devices and Accessories

• Compostable audio accessories: Pela Cases offer phone and AirPod cases made from compostable materials, reducing carbon emissions by 30% versus conventional alternatives.
• Solar energy gadgets: EcoFlow produces clean generators and solar chargers that harness renewable energy for portable power.
• Natural office accessories: Oakywood crafts tech accessories like wooden stands and cork mousepads, planting a tree for every purchase.

Tip: Skip lengthy R&D by dropshipping or white-labeling existing sustainable tech products to launch faster.

Eco-Friendly Products for Pets

The booming pet industry (over $150 billion annually in the US) drives demand for greener pet goods:

• Vegan pet accessories: Wigglywoos offers hemp- and cork-based vegan leather leashes and collars, sustainably produced in small batches.
• Recycled plastic pet toys: Harry Barker designs dog toys and leashes made with recycled plastic bottles and yarn.
• Pet treats from food waste: Shameless Pets creates nutritious dog treats using upcycled agricultural byproducts, packaged in post-consumer recycled plastic.

Note: Food products require attention to safety and labeling compliance.

Other Sustainable Product Categories Include:

• Ethical and recycled apparel
• Clean beauty and personal care items
• Garden and outdoor eco-supplies
• Natural toys and kids’ creative kits
• Zero-waste home and kitchen essentials
• Sustainable travel accessories
• Eco-conscious gifts and jewelry

Building a Zero-Waste Store & Marketing Tips

Transitioning to a fully sustainable eCommerce business benefits from adopting circular economy models—maximizing reuse, repair, and recycling while minimizing waste. Effective marketing hinges on transparent storytelling, certifications, and engaging content that emphasizes product benefits and environmental impact. Shopify suggests leveraging social media integrations and customer insights to nurture loyal eco-conscious audiences.

In Summary:
Selling eco-friendly products is both a profitable and planet-positive venture. With 35+ trending product ideas—from compostable tech cases to vegan pet goods—entrepreneurs can tap into growing consumer values centered on sustainability in 2025 and beyond. By choosing verified sustainable products, embracing circular economy principles, and executing authentic marketing strategies, businesses can thrive while contributing to a greener future.

Start your sustainable eCommerce journey today with Shopify’s free trial and leverage their tools for building, marketing, and scaling your eco-friendly brand.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.