How Cisco Harnesses Circular Design for Sustainable Products

Published: October 27, 2025 | By Georgia Collins | Manufacturing Digital

Introduction: Cisco’s Circular Economy Leadership

Cisco has achieved a milestone by integrating circular design principles into 100% of its new products and packaging, fulfilling its sustainability goal for the 2025 fiscal year. Led by Chief Sustainability Officer Mary de Wysocki, this initiative has transformed Cisco’s approach to product development and earned the company the prestigious 2025 Reuters Global Sustainability Award for Circularity.

Understanding Circularity at Cisco

Circularity involves designing products and packaging that minimize waste and extend the lifecycle of materials. Instead of the traditional linear "take-make-dispose" model, Cisco emphasizes:

• Reuse
• Repair
• Refurbishment
• Recycling

Mary de Wysocki highlights that circular design not only reduces waste but also enhances product longevity, efficiency, and security for customers, generating meaningful environmental and social benefits.

Implementation Highlights

Circular Design Evaluation Tool

Cisco developed a web-based Circular Design Evaluation Tool to assess every new product and packaging against 25 internal circular design principles. Products must score at least 75% to be approved for release, ensuring consistent sustainability standards.

Governance Structure

To uphold accountability, Cisco instituted steering oversight and audit committees across divisions, maintaining program integrity and alignment as a model for other manufacturers.

Impact on Materials, Manufacturing, and Costs

• Packaging Innovation: For example, the Webex Room Bar eliminated foam packaging and shifted to 55% recycled plastic, saving over 14,515 kg (32,000 pounds) of material annually.
• Product Improvements: The Catalyst 9000 series removed oil-based paint, resulting in:
  • US$9 million in cost savings over five years (2020–2025)
  • Reduction of approximately 318 metric tonnes of volatile organic compounds (VOCs)
  • Avoidance of about 3,400 metric tonnes of CO₂ equivalent emissions

These changes showcase both environmental and economic benefits derived from circular design.

Data Infrastructure and Transparency

Cisco created a Sustainability Data Foundation, a platform consolidating data on their circular principles, product carbon footprints, and efficiency metrics. Progress and insights are shared transparently via Cisco’s Purpose Reporting Hub and annual Purpose Report.

Future Focus: Continuous Improvement & Innovation

Despite reaching its ambitious goal, Cisco regards circularity as an ongoing commitment. Plans include:

• Evolving circular design principles based on customer feedback and field experience
• Hosting teardown events involving engineers, marketers, and supply chain partners to identify new sustainability opportunities
• Expanding circular practices into hardware design, packaging, sourcing, and repairability

Mary de Wysocki underscores the commercial advantages of circularity, emphasizing that it creates value for customers, partners, and suppliers alike, especially as digital infrastructure and AI technologies demand optimized use of critical raw materials.

Conclusion

Cisco’s comprehensive circular design strategy exemplifies how technology manufacturers can innovate sustainably while achieving material, cost, and carbon footprint reductions. The company’s structured governance, employee training, and transparent data practices provide a replicable blueprint for large-scale sustainable transformation in the industry.

Key Takeaways

• Cisco achieved 100% integration of circular design in new products and packaging by 2025.
• Uses rigorous evaluation tools and governance for accountability.
• Realized millions in cost savings and significant environmental impact reductions.
• Continues to innovate and improve circular products with internal collaboration.
• Shares sustainability progress publicly to foster transparency and leadership.

For companies committed to sustainability in manufacturing and technology, Cisco offers a powerful example of turning circular economy principles into real-world business and environmental success.

Tags: Cisco, Circularity, Circular Economy, Sustainability, ESG, Product Design, Packaging, Waste Reduction, Technology, Environmental Impact

Source: Manufacturing Digital

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.