Eco-Friendly Products: 35+ Bestsellers for 2025 — Shopify Insights

As climate change awareness grows, consumer demand for sustainable products is surging. According to a recent study, 64% of consumers consider sustainability a key purchasing factor, while 80% are willing to pay up to 9.7% more for eco-friendly goods. This makes selling sustainable products not only ethical but increasingly profitable.

What Defines Eco-Friendly Products?

Eco-friendly or sustainable products are designed to minimize their environmental impact throughout manufacturing, packaging, shipping, usage, and disposal. Many brands obtain third-party certifications to validate these claims.

Typical characteristics of eco-friendly products include:

• Ethical manufacturing and fair trade practices
• Use of recycled, reclaimed, or low-impact materials
• Low or zero waste production models
• Investments in carbon offsetting or removal projects
• Use of natural, organic, plant-based ingredients
• Sustainable packaging and shipping methods
• Certifications (e.g., B Corp)
• Charitable giving through proceeds

35+ Trending Eco-Friendly Products for 2025

Shopify categorizes top sustainable product ideas across several niches:

1. Sustainable Technology Devices & Accessories

• Compostable phone and audio cases (e.g., Pela’s cases reduce carbon emissions by 30%)
• Portable solar panels and clean generators (e.g., EcoFlow)
• Office accessories made from natural materials like wood and cork (e.g., Oakywood plants a tree per item sold)

Tip: Skip lengthy product R&D by dropshipping or white labeling existing eco-friendly tech products.

2. Eco-Friendly Products for Pets

• Vegan pet accessories made from hemp and cork-based leathers (Wigglywoos)
• Pet toys crafted from recycled plastic bottles and yarn (Harry Barker)
• Organic, waste-reducing pet treats

This segment benefits from a booming $150 billion U.S. pet industry focused on sustainable pet care.

3. Ethical Apparel & Accessories

• Clothing made from recycled cotton or plastics
• Small-batch production to reduce waste
• Socks and bags designed to reduce plastic pollution
• Eco-friendly jewelry and eyewear crafted from sustainable materials

4. Garden & Outdoor Supplies

• DIY gardening kits
• Recycled plastic patio furniture
• Beekeeping supplies aiding pollinator health

5. Clean Beauty & Personal Care

• Refillable skincare and cosmetics
• Chemical-free personal care products
• Waste-minimizing dental care options

6. Sustainable Food & Snacks

• Plant-based foods supporting animal rescue
• Snacks created from vegetable or food waste
• Sustainable coffee blends

7. Household & Travel Essentials

• Reusable utensils and straws
• Eco-friendly glassware alternatives
• Zero-waste toiletries and travel pouches

8. Kids & Creative Eco Kits

• Natural toys that protect nature
• Craft kits made from recycled or natural materials

Building a Sustainable Brand: Beyond Products

Shopify also emphasizes adopting circular economy models and building zero-waste storefronts. This involves focusing on product life cycles, encouraging reuse, recycling, and investing in sustainable shipping and packaging methods to fully meet eco-conscious customer expectations.

Marketing Eco-Friendly Products Effectively

Successful marketing hinges on transparency about sourcing and production, third-party certifications, and storytelling around brand impact. Highlighting environmental benefits and community involvement resonates strongly with today’s eco-aware consumers.

Why Sell Eco-Friendly Products in 2025?

• Growing consumer demand with verified willingness to pay premiums
• Brand differentiation through ethical and sustainable positioning
• Opportunities in emerging green product categories
• Contribution to climate action and responsible consumption

Start Your Eco-Friendly Business Today

Shopify offers free trials and extensive resources—like business guides and marketing tips—to help entrepreneurs enter the sustainable product space efficiently.

Sources and Further Reading

• Shopify Blog: “Eco-Friendly Products: 35+ Bestsellers For 2025” by Dayna Winter & Alexa Hertel, updated July 24, 2025
• Consumer sustainability preference study referenced within article

Summary: Embracing eco-friendly products is a winning strategy in 2025. From compostable tech to vegan pet accessories and zero-waste personal care, these trending categories meet growing demand for sustainability. With proper sourcing, certification, and storytelling, brands can build profitable, planet-positive businesses—helping customers make conscious choices that matter.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.