Eco-Friendly Products: 35+ Bestsellers to Watch in 2026

Published by Shopify India | Updated July 24, 2025
By Dayna Winter, updated by Alexa Hertel

Introduction: The Growing Demand for Sustainable Goods

With climate change realities becoming undeniable, consumers increasingly demand products that align with eco-conscious values. Studies reveal:

• 64% of consumers consider sustainability a top value driver when purchasing.
• 80% are willing to pay a premium—averaging 9.7% more—for products that are locally sourced, environmentally friendly, and produced with low carbon footprints.

This rising trend makes eco-friendly products not only a feel-good choice but also a lucrative business opportunity heading into 2026. —

What Defines an Eco-Friendly Product?

Eco-friendly or sustainable products minimize negative impacts on people, animals, and the planet. Common criteria include:

• Ethical manufacturing and fair trade practices
• Reduced waste and use of sustainable, recycled, or reclaimed materials
• Low-carbon shipping and packaging methods
• Certifications like B Corp and third-party sustainability verification
• Natural, organic, and plant-based ingredients
• Donations or social impact tied to sales

Consumers today seek products that embody these traits across diverse categories.

Categories & Popular Eco-Friendly Products to Sell

Shopify’s roundup covers 36 top trending products, grouped by themes:

1. Sustainable Technology & Accessories

• Compostable phone/audio cases (e.g., Pela Cases reduce carbon emissions by 30%)
• Solar-powered generators and portable panels (EcoFlow)
• Natural material office accessories that plant trees per sale (Oakywood)

Tip: Use dropshipping, white labeling, or partner with established suppliers to avoid lengthy R&D.

2. Eco-Friendly Pet Products

• Vegan pet accessories made from hemp and cork (Wigglywoos)
• Designer pet toys and leashes from recycled plastics (Harry Barker)
• Pet treats crafted from upcycled food waste, packaged in PCR plastic (Shameless Pets)

Tip: Food products require compliance with regional safety regulations.

3. Ethical Apparel & Accessories

• Clothing made from recycled cotton or plastic
• Small-batch, sustainably produced apparel and activewear
• Eco-conscious fashion accessories, jewelry, and socks that reduce plastic waste

4. Home, Garden & Outdoor Goods

• DIY gardening kits that promote sustainability
• Recycled plastic patio furniture and beehive supplies
• Clean, portable campfires and refillable kitchen supplies

5. Beauty, Personal Care & Cleaning

• Refillable, chemical-free beauty products and toiletries
• Zero-waste dental care essentials
• Eco-friendly candles and body goods from natural ingredients

6. Food & Beverage

• Sustainable coffee, plant-based snacks made from vegetable waste
• Foods supporting local animal rescue efforts

7. Kids & Gifts

• Natural and creative eco-toys
• Reusable travel pouches and paper products that protect the environment
• Gifts that give back through donations or social impact

Circular Economy & Zero-Waste Initiatives

Eco brands are encouraged to embrace circular economy models—designing products and packaging that can be reused, recycled, or composted to minimize landfill waste. Building a zero-waste store also involves selecting partners with shared sustainability values and transparent supply chains.

Marketing Tips for Eco-Friendly Stores

• Highlight certifications and sustainability data transparently
• Tell authentic stories about product origins and impact
• Educate consumers on the benefits of sustainable materials and practices
• Leverage social media and partnerships with eco-conscious influencers
• Demonstrate commitment beyond products, including charitable donations and carbon offsetting

Conclusion: Start Your Sustainable Business Today

Selling eco-friendly products aligns purpose with profitability. Whether focusing on tech gadgets, pet supplies, fashion, or personal care, the future belongs to brands prioritizing planet-positive innovations. Shopify offers tools and guidance to launch and grow your eco-conscious store efficiently.

References

• Consumer sustainability studies (64% and 80% willingness to pay premiums)
• Product examples: Pela, EcoFlow, Oakywood, Wigglywoos, Harry Barker, Shameless Pets

For more detailed product ideas and business tips, visit Shopify’s full guide on sustainable e-commerce success. Start your eco-friendly venture today with Shopify’s free trial and comprehensive resources.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.