Eco-Friendly Products: 35+ Bestsellers for 2026

As climate change concerns mount, consumers increasingly prioritize sustainability in their purchases. According to studies, 64% of consumers consider sustainability a key value driver, and 80% are willing to pay more—up to 9.7% extra—for sustainable products that are locally sourced, eco-friendly, and low-carbon. This highlights a lucrative opportunity for entrepreneurs in the eco-friendly product market.

What Are Eco-Friendly Products?

Eco-friendly (or sustainable) products minimize negative impacts on humans, animals, and the environment throughout their lifecycle—from manufacturing to disposal. Key attributes include:

• Ethical manufacturing and fair labor practices
• Low environmental footprint and waste reduction
• Use of recycled, reclaimed, or sustainable materials
• B Corp or other sustainability certifications
• Natural, organic, plant-based ingredients
• Support for carbon removal or charitable causes

These products span various categories like home office design, ethical apparel, clean foods, and personal care.

Categories and Examples of Eco-Friendly Bestsellers for 2026

Shopify highlights 36 top products segmented into categories:

Sustainable Technology & Accessories

• Compostable phone and audio cases (e.g., Pela Cases reduce carbon emissions by 30% and water use by 34%)
• Solar energy devices (e.g., EcoFlow’s clean generators and portable solar panels)
• Natural material office accessories (e.g., Oakywood’s wood and cork desk items, which plant a tree per sale)

Tip: Entrepreneurs can skip long R&D by dropshipping or white labeling existing eco-friendly tech.

Eco-Friendly Pet Products

• Vegan pet accessories using hemp and cork leather (e.g., Wigglywoos)
• Pet toys and beds from recycled plastics (e.g., Harry Barker)
• Organic ingredient pet treats

The US pet market sells over $150 billion annually, making sustainable pet products lucrative.

Apparel and Fashion Accessories

• Clothing from recycled cotton and plastic materials
• Small-batch ethically produced apparel
• Sustainable yoga and activewear

Home, Garden, and Outdoor Goods

• Recycled plastic patio furniture
• DIY gardening kits
• Sustainable coffee and food products made from upcycled vegetable waste

Personal Care and Beauty

• Refillable beauty items without harmful chemicals
• Dental products that reduce waste
• Clean candles and eco-friendly recycled jewelry

Other Noteworthy Products

• Reusable utensils, straws, and bags
• Natural toys and creative eco-friendly kits for children
• Sustainable travel essentials and toiletries

Building a Zero-Waste Brand Beyond Products

Success in this market also involves circular economy practices—minimizing waste by reusing, recycling, and responsibly sourcing materials, alongside transparent marketing.

Marketing Tips for Eco-Friendly Products

• Highlight sustainability certifications and ethical practices.
• Educate consumers on product lifecycle benefits.
• Leverage social media to build community and trust.
• Showcase carbon footprint reduction and local sourcing stories.

Conclusion

Eco-friendly products represent a thriving business sector with strong consumer demand driven by environmental and ethical considerations. Whether it’s compostable tech accessories, vegan pet goods, or refillable personal care items, 2026 offers diverse bestseller opportunities. Entrepreneurs can capitalize on this trend by sourcing responsibly, engaging purpose-driven branding, and embracing circular economy principles.

Sources: Shopify Blog “Eco-Friendly Products: 35+ Bestsellers For 2026” by Dayna Winter & Alexa Hertel, July 2025; consumer sustainability studies cited therein.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.