EU Ecolabel: Promoting Genuine Environmental Excellence Across Europe

What is the EU Ecolabel?

The EU Ecolabel is the official voluntary sustainability label endorsed by the European Union, designed to identify products and services with a significantly reduced environmental impact throughout their entire life cycle. It empowers consumers, businesses, retailers, and public procurers to make informed, genuinely green choices, cutting through misleading environmental claims and greenwashing.

Why Choose the EU Ecolabel?

• Verified Environmental Performance: Only products and services that meet strict EU-wide criteria demonstrating lowered environmental impact receive the label.
• Consumer and Procurer Confidence: The label builds trust by guaranteeing compliance and enabling more sustainable purchasing decisions.
• Support for Sustainable Innovation: It encourages businesses to boost competitiveness through responsible and innovative practices.
• Regulatory Compliance: The EU Ecolabel aligns with current and upcoming EU legislation on ecodesign, sustainability labelling, and green claims.
• Circular and Climate-Neutral Economy: Using the label contributes to Europe’s broader goals of a circular economy and climate neutrality.

Key Facts and Figures

• Over 109,000 products and services have been awarded the EU Ecolabel.
• There are 3,384 licences granted to companies; 97% are from the European Economic Area.
• Approximately 57% of licence holders are SMEs, showcasing strong participation from small and medium enterprises.

Who Benefits?

• Consumers gain reliable information to choose sustainable products.
• Businesses leverage eco-label certification to differentiate their offerings.
• Retailers can confidently stock verified green products.
• Public Procurers utilize the label to meet green procurement goals efficiently.

Latest News Highlights

• October 27, 2025: The EU Ecolabel is recognized as a strategic tool empowering green public procurement.
• October 15, 2025: Love & Green shares success in using the EU Ecolabel to innovate in absorbent hygiene products.
• October 9, 2025: Italy leads in EU Ecolabel certifications, followed by Spain, France, and Germany, reflecting growing green market opportunities.

Additional Resources

• Detailed product groups and criteria.
• Application guidelines for businesses.
• A comprehensive product catalogue available on the EU Ecolabel website.

Stay Connected

The EU Ecolabel is managed by the European Commission’s Directorate-General for Environment. Follow their updates on LinkedIn, Twitter, Facebook, and Instagram to stay informed about initiatives promoting sustainable consumption and production in Europe.

By choosing EU Ecolabel-certified products, stakeholders contribute actively to environmental protection and the transition towards a sustainable, clean economy. For more information and to explore these certified goods and services, visit the official EU Ecolabel website.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.