Eco-Friendly Products: 38 Bestsellers to Watch for in 2026

Our planet feels the strain. Consumers now shop with care. Shopify New Zealand lists 38 eco-friendly goods that will trend in 2026. These items blend care for nature with clear profit chances.

Why Eco-Friendly Products Matter

Studies show a growing need for green goods.
• 64% of buyers count sustainability as key when buying.
• 80% pay about 9.7% extra for products that are local, green, or low in carbon.

Eco products lower harm to people, animals, and the planet. They use fair labor, green materials, fair trade, and trusted marks like B Corp.

Defining Eco-Friendly Products

Eco products carry a low impact on nature.
They use ethical labor and recycled, reclaimed, or zero-waste materials.
They support carbon removal or local projects.
Third parties check their claims.
They work in fields like apparel, office supplies, pet care, food, beauty, homeware, and tech.

38 Bestselling Eco-Friendly Product Categories and Examples

1. Sustainable Technology & Accessories

• Compostable cases: Pela Cases use nature-safe materials. They cut carbon by 30% compared to plastic.
• Solar energy devices: EcoFlow makes small solar panels and clean generators.
• Natural office accessories: Oakywood crafts devices from wood, cork, and wool. They plant one tree with each sale and have planted 87,000 trees so far.

2. Eco-Friendly Pet Products

• Vegan pet accessories: Wigglywoos uses hemp and cork-based vegan leather.
• Recycled pet toys: Harry Barker makes dog toys and leashes from recycled plastic bottles.
• Pet treats from food waste: Shameless Pets turns rescued food waste into tasty treats.

3. Ethical Apparel

Clothes made from recycled cotton, small-batch sustainable outfits, and natural activewear suit ethical choices.

4. Gardening & Outdoor Supplies

DIY gardening kits, beehive tools, and recycled plastic patio furniture serve green gardens.

5. Food & Beverages

Sustainable coffee, plant-based meals that help animal rescue, and snacks from repurposed vegetable waste boost green flavors.

6. Beauty & Personal Care

Refillable beauty items, plastic-free dental care, and natural body goods offer clean care.

7. Home & Kitchen

Reusable utensils, plastic-free laundry detergent sheets, and refillable cleaning concentrates keep homes green.

8. Gifts & Accessories

Recycled jewelry, ethically made bags, and socks that cut plastic waste brighten gift choices.

9. Kids & Creativity

Natural toys and creative eco kits inspire young green minds.

10. Travel Essentials

Reusable travel pouches and water filter bottles help you travel with care.

Marketing Tips for Eco-Friendly Brands

Show your eco certifications.
Tell a clear story that links the product to nature care.
Use digital tools and apps to reach green buyers.
Partner with influencers who share a love for the Earth.

Starting Your Eco-Friendly Business Today

Shopify urges you to begin right now.
Try free trials and follow quick guides on sourcing, branding, and scaling green products.
Dropshipping and white labeling can lower research costs, letting you enter the market fast.

Final Thoughts

Selling eco-friendly goods pairs profit with planet care.
More buyers are ready to pay extra for green choices.
These 38 ideas give eco-minded entrepreneurs a smart way to make a difference.

For more detailed insights and sourcing tips, visit Shopify’s original guide, updated December 2025.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.