Eco-Friendly Products: 38 Bestsellers to Sell in 2026
As climate change awareness rises, consumers increasingly seek products that minimize environmental impact. According to studies, 64% of consumers consider sustainability a key buying value, and 80% are willing to pay up to 9.7% more for locally sourced, eco-friendly products with low carbon footprints. This trend makes selling sustainable goods both a responsible and lucrative business.
What Defines Eco-Friendly Products?
Eco-friendly (or sustainable) products adhere to strict environmental criteria throughout manufacturing, packaging, delivery, usage, and disposal. Common traits include:
- Ethical manufacturing and fair labor practices
- Low environmental impact via waste reduction and sustainable materials
- Carbon footprint reduction and investments in carbon removal
- Use of recyclable, reclaimed, or zero-waste materials
- Certifications like B Corp or fair-trade seals
- Natural, organic, plant-based ingredients
- Charitable contributions or causes
Categories and Ideas for Eco-Friendly Products to Sell
Shopify highlights 38 popular eco-friendly products across diverse categories, many from established brands leading the sustainable movement. Below are top categories and exemplar products:
1. Sustainable Technology Devices & Accessories
- Compostable phone and audio accessory cases (e.g., Pela Cases reduce emissions by 30%)
- Solar energy devices like portable solar panels and clean generators (EcoFlow)
- Office accessories made from natural materials (Oakywood crafts tech accessories from wood and cork, planting one tree per sale)
Tip: Entry-level sellers can utilize dropshipping or white-labeling to avoid long R&D cycles.
2. Eco-Friendly Pet Products
The US pet product market exceeds $150 billion, with a growing demand for sustainable pet goods:
- Vegan pet accessories using hemp and cork (Wigglywoos emphasizes small-batch ethical production)
- Recycled plastic toys and pet beds (Harry Barker uses recycled yarn and plastic bottles)
- Organic treats and biodegradable collars
3. Ethical Apparel & Activewear
- Recycled cotton and small-batch clothing
- Sportswear and yoga gear made from recycled plastic materials
- Natural activewear featuring sustainable fabrics
4. Home, Kitchen & Garden Supplies
- Refillable beauty and cleaning products such as detergent sheets & cleaning concentrates
- Compostable or zero-waste utensils, straws, laundry products
- Recycled plastic patio furniture and garden supplies
- Sustainable coffee and repurposed food waste snacks
5. Personal Care & Clean Beauty
- Plastic-free dental care and personal hygiene products free from harmful chemicals
- Refillable toiletry kits and body care made from natural ingredients
- Clean candles donated to charitable causes
6. Gifts & Accessories
- Recycled jewelry, ethically produced bags, environmentally friendly paper goods
- Socks and eyewear made from recycled plastics
- Eco-friendly travel pouches and creative kids’ eco-kits
Building and Marketing Your Sustainable Store
To stand out in the growing eco-friendly market, brands should:
- Incorporate circular economy models focusing on reuse, recycling, and zero waste
- Pursue third-party sustainability certifications to build trust
- Utilize storytelling that highlights ethical sourcing, environmental impact, and social contributions
- Leverage social media integrations, Shopify Email, and customer insights to nurture a loyal eco-conscious audience
- Educate consumers on the benefits and lifecycle of your products
Conclusion
Selling eco-friendly products in 2026 aligns perfectly with consumer values and market trends centered on sustainability. Brands offering transparent, certified, and thoughtfully designed sustainable goods across tech, apparel, pet, home, and personal care niches can attract paying customers eager to support a greener planet.
For entrepreneurs eager to start or scale an eco-conscious online store, Shopify provides comprehensive tools and resources—from product sourcing to marketing—to thrive in this booming sustainable segment.
Sources: Shopify Blog (Dec 2025), Consumer Sustainability Studies
Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.


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