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Swiss Banks Predict Decline in Demand for Sustainable Financial Products: A Growing Concern for the Future of Eco-Investing

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Swiss Banks Expect Lower Demand for Sustainable Financial Services

An EY survey shows 86% of Swiss banks expect demand to slow or fall. Banks see sustainable finance as a small field. They note that mainly rich clients and institutions use green finance.

Key Findings:

  • Lower Client Interest: Clients now show less interest in sustainable services.
  • Strict Regulations: Banks face heavy rules. They must collect data and report in detail.
  • Reporting Difficulties: Firms find climate reports hard. They track carbon, manage risks, and fight greenwashing.
  • Effort Exceeds Gains: Banks feel the work and cost often outweigh the rewards.

This change stresses real issues. Experts say clear rules and simple measures are needed. This will boost trust and make the system more open.

Context:

Switzerland is known as a leader in sustainable finance. Yet, the market grows more slowly than once thought. The report calls for better rules and easy standards. These changes can spread sustainable finance wider.


Sources: EY survey findings reported by SWI swissinfo.ch, January 2026
For more on Swiss sustainable finance: See related coverage Swiss sustainable finance: world leader or wishful thinking?


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