Design Delight Studio

GRI Ultimate Green XT Wins Prestigious Sustainability Awards

GRI Tires’ Ultimate Green XT won the Sustainable Product of the Year Award. It earned the prize at Automechanika Dubai. This event gathers experts from the Middle East, Africa, and South Asia. The tire also received Highly Commended for Innovative Product of the Year. Its design and engineering shine with modern ideas.

Key Highlights:

• The award follows a win for Best Innovation in Sustainability at ProMat 2025 in Chicago.
• The Ultimate Green XT tire shows a clear green color. It uses eco-friendly materials and green production.
• The tire mixes green goals with high performance, long life, and safety. It aims to cut environmental harm and work in real life.
• Automechanika Dubai gives a global stage. This stage spots GRI’s tire work for sustainable mobility.

Industry and Company Perspective:

Barry Guildford, Global Commercial Director of GRI, said:
“We feel proud of our win at Automechanika Dubai. The Ultimate Green XT shows our goal. We build tire solutions that are innovative and help the planet. Our work meets customer needs around the world.”

GRI works to boost green tire technology. They push ahead with research and development. Their plan lifts eco-friendly tire ideas in the market.

About Automechanika Dubai:
It is the largest trade show for the car parts market in its region. The show brings together global experts who share repair and innovation tips.

This win makes GRI Tires a leader in green tire design. It sets a high mark for eco-friendly ideas in the car industry.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.