Category: Sustainability
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Mastering the Green Marketplace: Proven Strategies for Marketing Sustainable and Organic Products

A Better Way to Market Sustainable Products: Key Insights and Strategies Consumer demand for sustainable products grows. Companies must show clear value. They need to market these goods well to unlock growth and justify investment. Research from NYU Stern’s Center for Sustainable Business and PwC reveals smart ways to connect with buyers. These ideas build…
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Unlocking the Future: Your Ultimate Guide to Sustainable and Organic Products for a Greener Tomorrow

Capgemini’s Sustainability Framework for Net Zero: A Strategic Guide for Businesses Sustainability drives long-term business growth and strengthens resilience. Capgemini offers a framework. This framework helps companies reach net zero. It links technology, data, and innovation. Each word connects closely to the next to ease understanding. The framework turns sustainability challenges into clear, strategic opportunities.…
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How weather extremes affect cotton

Cotton is one of the most important cash crops globally, serving as a vital resource for the textile and fashion industries. However, cotton cultivation is highly sensitive to weather extremes, which can significantly impact growth, yield, and quality. Understanding how these weather variations—such as drought, excessive rainfall, and temperature fluctuations—affect cotton can help farmers and…
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Empowering the EU’s Green Future: The Role of the Ecodesign for Sustainable Products Regulation (ESPR)

Advancing Sustainability through the Ecodesign for Sustainable Products Regulation (ESPR) Introduction to ESPR and the Ecodesign Forum On 19–20 February 2025, the first Ecodesign Forum met in Brussels. This meeting took place to start applying the Ecodesign for Sustainable Products Regulation (ESPR). Nearly 130 stakeholders joined. EU Member States, industry, NGOs, and academia came together.…
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Leading the Way in Sustainability: A Comprehensive Guide to Ecolabels Across the EU

Ecolabels in the EU: Which Countries Lead in Sustainable Goods? The EU certifies products with the Ecolabel. This mark shows that goods meet high environmental standards. Over 100,000 products across the EU carry the label. The mark helps consumers find items that lower environmental harm and promotes greener use. Italy Tops the EU in Ecolabel-Certified…
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Beyond Eco-Labels: Understanding Consumer Behavior in the Sustainable Products Market

Shoppers Look Beyond Ecolabels When Buying Sustainable Products A new study finds that consumers claim to value sustainability, yet they buy personal care products based more on other features than eco-claims. The links between words in these sentences stay close. This makes each idea clear and easy to read. Key Findings from the Study Stanford’s…
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Transforming Fashion: Recover’s Revolution in Sustainable Fabrics for a Greener Future

How Recover Is Scaling Sustainable Fabrics in Fashion Overview Recover leads the way in textile recycling. The company has 75 years of work. They make recycled cotton fibres. Now, Recover offers a new range of recycled fabrics. These fabrics help fashion brands use sustainable, high-quality, and fast solutions. The Environmental Imperative Fashion Impact: The fashion…
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Driving Change: How the Brand & Licensing Industry is Innovating for a Sustainable Future

Sustainability Meets Innovation in Brand & Licensing Industry: Highlights from 2025 Products of Change Conference On 5 November 2025, 400 leaders met at the Royal Geographical Society in London. They attended the annual Products of Change (POC) Conference. The event made clear that sustainability matters. It is both an ethical guide and a driver of…
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Organic cotton impact stats

As consumers become increasingly aware of the environmental impact of their purchasing decisions, the demand for sustainable alternatives is soaring. Among these, organic cotton stands out not just for its eco-friendly benefits but also for its positive economic and social implications. This article will explore the various impacts of organic cotton farming, including environmental benefits,…
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Can cotton be grown regeneratively?

As the world becomes more eco-conscious, the question of whether cotton can be grown regeneratively takes center stage. Regenerative agriculture is a holistic farming approach that not only seeks to sustain but also to enhance the health of ecosystems. This article will explore the principles of regenerative agriculture, the benefits and challenges associated with growing…