Tag: Green Business
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Unlocking the Future: Your Ultimate Guide to Sustainable and Organic Products for a Greener Tomorrow

Capgemini’s Sustainability Framework for Net Zero: A Strategic Guide for Businesses Sustainability drives long-term business growth and strengthens resilience. Capgemini offers a framework. This framework helps companies reach net zero. It links technology, data, and innovation. Each word connects closely to the next to ease understanding. The framework turns sustainability challenges into clear, strategic opportunities.…
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Unlocking Green Growth: Mastering the Marketing of Sustainable and Organic Products

A Better Way to Market Sustainable Products Overview Despite consumer preference for sustainable goods, brands face challenges in marketing these products to fully realize their potential. Research by NYU Stern’s Center for Sustainable Business (CSB) and PwC sheds light on how to better connect with customers through credible messaging that balances sustainability with product appeal.…
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Empowering the EU’s Green Future: The Role of the Ecodesign for Sustainable Products Regulation (ESPR)

Advancing Sustainability through the Ecodesign for Sustainable Products Regulation (ESPR) Introduction to ESPR and the Ecodesign Forum On 19–20 February 2025, the first Ecodesign Forum met in Brussels. This meeting took place to start applying the Ecodesign for Sustainable Products Regulation (ESPR). Nearly 130 stakeholders joined. EU Member States, industry, NGOs, and academia came together.…
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Sustainable by Design: The EU’s Vision for Eco-Friendly Products Under the Ecodesign for Sustainable Products Regulation

Advancing Sustainability Through the Ecodesign for Sustainable Products Regulation (ESPR) The European Union is stepping up its commitment to sustainability and circular economy principles through the Ecodesign for Sustainable Products Regulation (ESPR). The regulation aims to foster product sustainability, reduce energy consumption, and enhance the EU’s industrial competitiveness across Member States by harmonizing product design…
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Leading the Way in Sustainability: A Comprehensive Guide to Ecolabels Across the EU

Ecolabels in the EU: Which Countries Lead in Sustainable Goods? The EU certifies products with the Ecolabel. This mark shows that goods meet high environmental standards. Over 100,000 products across the EU carry the label. The mark helps consumers find items that lower environmental harm and promotes greener use. Italy Tops the EU in Ecolabel-Certified…
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Beyond Ecolabels: Unpacking Consumer Choices in Sustainable and Organic Products

Shoppers Look Beyond Ecolabels When Buying Sustainable Products Consumer Behavior vs. Sustainability Claims A recent study by Stanford Graduate School of Business and the University of Rochester reveals a notable disconnect between consumers’ stated desire for sustainable products and their actual purchasing behavior. While 78% of survey respondents in 2022 affirmed the importance of living…
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Beyond Eco-Labels: Understanding Consumer Behavior in the Sustainable Products Market

Shoppers Look Beyond Ecolabels When Buying Sustainable Products A new study finds that consumers claim to value sustainability, yet they buy personal care products based more on other features than eco-claims. The links between words in these sentences stay close. This makes each idea clear and easy to read. Key Findings from the Study Stanford’s…
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Leading the Green Revolution: Top EU Countries Excelling in Ecolabel Sustainable Products

Ecolabels in the EU: Leading Countries in Sustainable Goods The European Commission recently released data highlighting the adoption of the EU Ecolabel—a certification awarded to products meeting high environmental standards—across member countries. Over 100,000 EU-marketed products currently bear this green certification, signaling a growing consumer demand for sustainability. Italy: Front-runner in Ecolabel Adoption Italy emerges…
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Transforming Fashion: Recover’s Revolution in Sustainable Fabrics for a Greener Future

How Recover Is Scaling Sustainable Fabrics in Fashion Overview Recover leads the way in textile recycling. The company has 75 years of work. They make recycled cotton fibres. Now, Recover offers a new range of recycled fabrics. These fabrics help fashion brands use sustainable, high-quality, and fast solutions. The Environmental Imperative Fashion Impact: The fashion…
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Driving Sustainability Forward: Innovations in the Brand and Licensing Sectors with the UN

Sustainability Meets Innovation in Brand & Licensing Industry: Insights from 2025 Products of Change Conference On 5 November 2025, London hosted the annual Products of Change (POC) Conference at the Royal Geographical Society, convening over 400 industry leaders from brand, licensing, and retail sectors, alongside United Nations representatives. The event underscored the critical integration of…