Tag: Industry Insights
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Harnessing Nature: Revolutionizing Energy Storage with Sustainable Batteries Made from Wood By-Products
Sustainable Batteries from Wood Industry By-Products: The Thuringian Forest Battery Overview In response to the growing global demand for energy storage solutions aligned with the energy transition, researchers in Thuringia, Germany, are pioneering a sustainable sodium-ion battery technology. This innovation leverages lignin, a wood industry by-product, to create eco-friendly, cost-effective, and resource-efficient batteries known as…
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Elevating Eco-Friendly Choices: Proven Strategies for Marketing Sustainable and Organic Products
A Better Way to Market Sustainable Products: Insights from NYU Stern and PwC Consumers like sustainable products. Brands face a task. They must show goods as green and strong. Researchers at NYU Stern’s Center for Sustainable Business and PwC share clear steps. They point sellers to boost trust, charm, and profit when promoting eco-friendly CPGs.…
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Unlocking Growth: Mastering the Marketing of Sustainable and Organic Products
A Better Way to Market Sustainable Products: Key Insights and Strategies Sustainable consumer products are increasingly favored by shoppers, yet many companies face challenges in effectively marketing these goods. Research from NYU Stern’s Center for Sustainable Business (CSB) and PwC highlights practical approaches to maximizing the value and appeal of sustainability in product marketing. The…
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Revolutionizing Energy Storage: Sustainable Sodium-Ion Batteries from Wood Industry By-Products
Sustainable Batteries from Wood Industry By-Products: The Thuringian Forest Battery Introduction Researchers in Thuringia, Germany work on sustainable energy. They use lignin—a by-product of wood and pulp—to build a sodium-ion battery. The project, ThüNaBsE, uses lignin from the wood industry. It aims to produce batteries that are cost-effective, efficient, and kind to nature. The battery…
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Harnessing Nature: The Breakthrough Artificial Leaf Transforming CO₂ into Sustainable Chemical Fuels
Breakthrough in Sustainable Chemistry: Artificial “Leaf” Converts CO₂ into Valuable Products Scientists at the University of Cambridge have engineered an innovative solar-powered device, dubbed a “semi-artificial leaf,” that mimics natural photosynthesis to convert carbon dioxide (CO₂), water, and sunlight into useful chemical products. This advancement promises a greener alternative to fossil fuels in chemical manufacturing,…
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Harnessing the Sun: Revolutionary ‘Artificial Leaf’ Converts CO₂ into Sustainable Chemicals
Scientists Develop Sustainable Artificial “Leaf” to Convert CO₂ into Valuable Chemicals Researchers at the University of Cambridge design a solar-powered semi-artificial leaf. They mimic photosynthesis in nature. The device uses CO₂, water, and sunlight. It converts these inputs into useful chemicals. The design relies on simple links. Each word bonds closely to the next, easing…
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Confronting Greenwashing: Why Consumer Trust in Sustainable Finance Products is at Risk
Greenwashing Fears Hindering Consumer Confidence in Sustainable Finance Products A recent survey by the European Consumer Organisation (BEUC) highlights growing consumer apprehension about greenwashing, which is undermining trust and deterring investments in sustainable finance products across Europe. Key Findings from the BEUC Survey Survey Scope: More than 10,000 consumers from 11 European countries, including Belgium,…
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Navigating the Sustainable Finance Landscape: Overcoming Greenwashing Concerns for Consumer Trust
Greenwashing Concerns Hinder Consumer Confidence in Sustainable Finance: BEUC Survey Insights A pan‐European survey by BEUC shows that consumers fear greenwashing. Consumers join in 11 nations such as Belgium, France, Germany, Italy, the Netherlands, and Spain. Survey words directly connect: greenwashing risks lower trust. Finance products aim for a true sustainable mark. Key Survey Findings…
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Elevating Sustainability: How Wilkhahn’s WiChair Redefines Eco-Friendly Furniture Design
Wilkhahn’s WiChair Wins 2026 German Sustainability Award Products German furniture maker Wilkhahn has been awarded the prestigious 2026 German Sustainability Award Products for its innovative WiChair, in the resources-transformation category. This accolade highlights outstanding achievements in sustainable design across Europe. Award Highlights The WiChair was recognized for its exceptional blend of ergonomic comfort, longevity, and…
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Elevate Your Space Sustainably: Discover Wilkhahn’s Award-Winning WiChair and Its Commitment to Eco-Friendly Design
Wilkhahn’s WiChair Wins 2026 German Sustainability Award Products Date: November 5, 2025 Source: InteriorDaily.com Overview Wilkhahn, a German maker of furniture, earned the 2026 German Sustainability Award Products for its new WiChair. The award, set in the resources-transformation group, looks at how the chair mixes good support, lasting strength, and eco-friendly design. Each word here…
