Tag: Industry Insights
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Discover the Future of Eco-Conscious Living: Top 10 Sustainable Consumer Products You Need to Try
Top 10 Sustainable Consumer Products Driving Eco-Friendly Innovation As sustainability gains momentum, consumer products that combine corporate innovation with conscious choices are reshaping markets. Sustainability Magazine’s June 2025 edition highlights ten pioneering products paving the way for a greener future. 10. Smart Thermostat – Nest (Google) CEO: Sundar Pichai Founded: 2010 Innovation: Google’s Nest Learning…
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Unlocking Sales: The Power of Sustainable Labels in Consumer Choices
Research Finds Sustainable Labels Boost Product Sales Caroline Wang (PhD candidate, Northwestern University) and Sherry He (Assistant Professor, Michigan State University) find that products with sustainable labels boost sales. Their study shows that when a product is marked as eco-friendly, its sales grow. Consumers seek products that help the earth. Retailers now add clear labels…
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The Ultimate Guide to 2026’s Best Eco-Friendly and Organic Products: 38 Must-Haves for Sustainable Living
Eco-Friendly Products: 38 Bestsellers to Watch in 2026 As sustainability becomes a lifestyle priority for consumers worldwide, eco-friendly products are emerging as a powerful market trend. Shopify’s comprehensive guide highlights 38 best-selling sustainable products set to thrive in 2026, across various categories such as tech accessories, pet goods, apparel, and home essentials. Here’s what you…
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Navigating the Green Mirage: ASA’s Bold Stand Against Misleading Sustainability Claims by Nike, Lacoste, and Superdry
ASA Bans Misleading Sustainability Ads by Nike, Lacoste, and Superdry in UK The British Advertising Standards Authority (ASA) stops paid Google ads from Nike, Lacoste, and Superdry. The brands claim their products are highly sustainable. ASA finds their claims false. ASA uses AI tools to scan ads for greenwashing in retail fashion. Key Findings and…
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Embrace Sustainability: Discover Eco-Friendly Innovations at Chennai’s Kuppai Thiruvizha Exhibition
‘Kuppai Thiruvizha’ Exhibition Showcases Reusable and Eco-Friendly Products in Chennai In July 2025, the Citizen consumer and civic Action Group (CAG) organized ‘Kuppai Thiruvizha,’ an exhibition highlighting products made from reusable and sustainable materials. Held at Justice Basheer Ahmed Sayeed College for Women in Chennai, the event featured 24 stalls showcasing a vibrant array of…
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Eco-Friendly Essentials: 38 Must-Have Sustainable Products for 2026
Eco-Friendly Products: 38 Bestsellers To Watch in 2026 Climate change grows. Consumers choose sustainability. A Shopify Singapore blog post, updated in December 2025, lists 35 eco-friendly products. They show trending items for 2026. The post explains how to find, market, and grow sustainable brands. Why Eco-Friendly Products Matter • Consumers need sustainability. Sixty-four percent choose…
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Unlocking Consumer Trust: Why Sustainable Labels Drive Sales Success
Research Confirms: Sustainable Labels Boost Product Sales As consumer interest in sustainability rises, many retailers are prominently labeling products with sustainability certifications. Popular programs include Amazon’s “Climate Pledge Friendly,” Target’s “Target Zero,” and Wayfair’s “Shop Sustainably.” These labels provide shoppers with transparent insights into a product’s environmental impact, aiming to guide more eco-conscious purchases. Key…
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Mastering the Green Market: Proven Strategies for Effectively Marketing Sustainable and Organic Products
A Better Way to Market Sustainable Products: Insights from NYU Stern and PwC Overview Consumers favor sustainable products. Companies face challenges when marketing these goods. They need to prove the business case, balance sustainability with popular features, and deliver clear messages. NYU Stern’s Center for Sustainable Business and PwC join efforts. They offer research-backed tips…
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Unlocking Growth: Mastering the Marketing of Sustainable and Organic Products
A Better Way to Market Sustainable Products: Insights from NYU Stern & PwC Research Sustainable products enjoy increasing consumer preference, yet companies face challenges in effectively marketing them to realize growth and justify investment. Recent research by NYU Stern’s Center for Sustainable Business (CSB) and PwC sheds light on strategies that connect with customers, build…
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Transforming Consumer Choices: The Push for Sustainable and Organic Products in the Circular Economy
Making Sustainable Products the Norm: EU’s Ambitious Push Towards a Circular Economy The European Commission will launch the Sustainable Products Initiative. This policy makes sustainable products the norm in Europe. It appears in the Circular Economy Action Plan and will arrive by the end of 2021. The plan builds responsible supply chains, cuts waste, and…
