Tag: People-First Content
-
Unmasking Eco-Luxury: 7 ‘Sustainable’ Products That Empower Elitism Over the Earth

7 Eco-Friendly Products That Mostly Appeal to the Wealthy but Do Little for the Planet In today’s consumer culture, eco-conscious living has morphed into a luxury lifestyle trend, often prioritizing aesthetics and status over genuine environmental impact. While the intention behind “green” products is commendable, many popular items marketed as sustainable offer questionable benefits to…
-
Elevate Your Eco Game: Top 35+ Sustainable Products to Market in 2025

Eco-Friendly Products: 35+ Bestsellers for 2025 – Key Insights from Shopify India Climate change grows serious. People want eco-friendly products more. Shopify India shows 35+ trending green products. Their 2025 guide explains how to market, source, and scale eco-friendly stores with profit in view. Why Eco-Friendly Products Are a Growing Market • A study finds…
-
Unlocking the Green Market: Proven Strategies to Successfully Market Sustainable and Organic Products

A Better Way to Market Sustainable Products: Insights from NYU Stern and PwC The Challenge of Marketing Sustainable Products Despite growing consumer preference for sustainable products, companies often struggle to translate this demand into profitable growth. Key obstacles include: Demonstrating that sustainable products can deliver strong sales growth and justify higher prices. Balancing sustainability features…
-
Unlocking Growth: Effective Strategies for Marketing Sustainable and Organic Products

A Better Way to Market Sustainable Products: Insights from NYU Stern and PwC Research Overview Consumers now choose sustainable products. Companies face hard tasks to sell them. They must show clear business value, mix in product taste, and earn trust. NYU Stern CSB and PwC work together. Their study gives steps that build close word…
-
Bamboo Revolution: The Sustainable Solution to Plastic Pollution in Our Fight for a Greener Planet

Sustainable Bamboo Products: A Promising Alternative to Plastics in Global Pollution Mitigation Plastic pollution remains a critical global environmental and public health issue, with microplastics and chemical contaminants widespread across ecosystems. In response, over 175 countries have committed to combating plastic pollution, intensifying the search for sustainable alternatives. Among emerging solutions, bamboo products stand out…
-
Bamboo vs. Plastic: A Sustainable Revolution in Eco-Friendly Products

Sustainable Bamboo Products: A Promising Alternative to Plastic Pollution Plastic pollution is a major threat to our planet and our health. Tiny plastic bits and toxic chemicals harm our air and water. Over 175 countries now work to cut plastic waste. Bamboo offers a simple, green swap for plastics. Environmental Benefits of Bamboo Cultivation Bamboo…
-
Sustainable Living: Top 35 Eco-Friendly Products to Market in 2025

Eco-Friendly Products: 35+ Bestsellers for 2025 — Shopify Insights As climate change awareness grows, consumer demand for sustainable products is surging. According to a recent study, 64% of consumers consider sustainability a key purchasing factor, while 80% are willing to pay up to 9.7% more for eco-friendly goods. This makes selling sustainable products not only…
-
Unlocking Consumer Commitment: Understanding Willingness to Pay for Sustainable Fashion Products

Experimental Evidence on Consumers’ Willingness to Pay in Sustainable Fashion Overview We studied how consumers choose sustainable fashion. A study in Scientific Reports (November 2025) looked at what drives how people pay and shop for eco-friendly fashion. The work uses ideas from behavior research and product features. It shows that social values, environmental care, quality,…
-
Unlocking Consumer Willingness to Pay: Insights into Sustainable Fashion Choices

Experimental Evidence on Consumers’ Willingness to Pay in Sustainable Fashion: Key Insights Overview A 2025 study published in Scientific Reports explores consumer purchase intention and willingness to pay (WTP) for sustainable fashion products, focusing on leather bags made through different levels of circularity. By integrating behavioral theories—including the Theory of Planned Behavior (TPB)—and Lancaster’s model…
-
Sip Sustainably: Angry Birds and Dolea Launch Eco-Friendly Straws to Promote Environmental Awareness

Angry Birds and Dolea Collaborate on Sustainable Straws Date: November 7, 2025 Source: License Global Overview Dolea Oy and Angry Birds join forces. The Finnish maker of recyclable paper straws now works with a global brand. IMG Licensing helps with the agreement. The eco-friendly straws show Angry Birds’ strong energy and well-known figures. Product Features…