Eco-Friendly Products: 35+ Bestsellers to Watch in 2025

As climate change concerns sharpen, consumers increasingly demand sustainable products. According to recent studies, 64% of shoppers prioritize sustainability, and 80% are even willing to pay up to 9.7% more for eco-friendly, locally sourced, or low-carbon-footprint goods. Selling eco-friendly products is not only a responsible choice but also a growing business opportunity.

What Defines Eco-Friendly Products?

Eco-friendly products adhere to strict environmental standards across manufacturing, packaging, shipping, and disposal. They often feature certifications such as B Corp or fair trade seals and share characteristics like:

• Ethical manufacture with fair labor practices
• Use of sustainable or recycled materials
• Minimal environmental impact and waste reduction
• Investment in carbon offset or removal projects
• Zero-waste alternatives
• Natural, organic, or plant-based ingredients
• Charitable giving linked to proceeds

Trending Categories & 36 Top Eco-Friendly Products for 2025

Shopify’s curated list covers sustainable offerings for home, office, pets, fashion, beauty, fitness, and more. Below are several standout categories and examples:

Sustainable Technology Devices & Accessories

• Compostable Audio Accessories: Pela Cases reduce carbon emissions by 30% and water use by 34% compared to conventional phone cases.
• Solar Energy Devices: Brands like EcoFlow make portable solar panels and generators powering gadgets with clean energy.
• Sustainable Office Accessories: Oakywood crafts home office accessories from natural materials, pledging one tree planted per item sold (87,000+ trees to date).

Eco-Friendly Products for Pets

• Vegan Pet Accessories: Wigglywoos produces hemp- and cork-based vegan leather pet items, sustainably handmade in small batches.
• Pet Toys from Recycled Bottles: Harry Barker offers designer dog toys and leashes made of recycled plastics, blending style with environmental consciousness.
• Organic Pet Treats: Made from food waste, offering less environmental impact.

Ethical Apparel & Accessories

• Clothing made from recycled cotton and plastics, small-batch ethical apparel, sustainable yoga and activewear.
• Ethically produced bags, recycled jewelry, socks that reduce plastic waste, and environmentally friendly eyewear.

Home, Kitchen & Garden

• Recycled plastic patio furniture, DIY gardening kits, bee supplies, refillable beauty products, reusable utensils and straws.

Kids & Gifts

• Natural toys, eco-kits encouraging creativity with sustainable materials, clean candles, and gifts that give back to causes.

Building and Marketing a Sustainable Brand

• Circular Economy Models: Designing products for reuse, recycling, or repair to minimize waste.
• Zero-Waste Stores: Moving beyond products to packaging, shipping, and operations that produce no landfill waste.
• Effective Marketing: Highlight sustainability credentials, share stories about ethical sourcing, and transparently communicate impacts to build consumer trust.

Key Takeaways for Aspiring Eco Entrepreneurs

1. Consumer Demand Is Strong and Growing: Buyers want brands to care about the planet and are willing to pay more for verified sustainability.
2. Wide Range of Product Opportunities: From tech accessories to pet care to apparel, there are many niches to explore with eco-friendly angles.
3. Certification and Transparency Matter: Third-party validation and honest storytelling enhance credibility and marketability.
4. Start Small, Scale Intelligently: Utilize dropshipping, white labeling, or partnering with established suppliers to reduce upfront risks.

For entrepreneurs looking to launch or expand a sustainable product line in 2025, Shopify’s comprehensive guide offers data-backed insights, real brand examples, and actionable tips. Embracing eco-friendly innovation helps protect the planet while capturing a lucrative, loyal customer base. Start your sustainable business journey today and join the movement toward a greener future.

Source: Shopify Blog, “Eco-Friendly Products: 35+ Bestsellers For 2025,” updated July 24, 2025.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.