Eco-Friendly Products: 38 Bestsellers for 2026 – Key Insights from Shopify

As sustainability becomes a top priority for consumers, Shopify’s detailed guide highlights the most promising eco-friendly products to sell in 2026. This comprehensive overview covers what defines eco-friendly products, top-selling items, and actionable tips to build and market a sustainable brand.

Why Eco-Friendly Products Matter in 2026

• Consumer Demand: According to a study cited by Shopify, 64% of consumers rank sustainability as a top purchasing factor.
• Willingness to Pay More: 80% are ready to pay a premium—up to 9.7% more—for products that are locally sourced, made environmentally friendly, and have a low carbon footprint.
• Business Opportunity: Selling green products aligns profit with purpose, making it a lucrative and ethically sound business model.

What Are Eco-Friendly Products?

Eco-friendly products are those manufactured, packaged, transported, and disposed of with minimal environmental impact. Characteristics often include:

• Ethical manufacturing and fair trade practices
• Use of sustainable, recyclable, or reclaimed materials
• Low carbon footprint, including low-impact shipping
• Certifications such as B Corp or third-party sustainability verifications
• Zero-waste alternatives to conventional products
• Use of natural, organic, or plant-based ingredients
• Charitable contributions aligned with sustainability goals

The terms "eco-friendly" and "sustainable" are used interchangeably to describe products or brands that protect humans, animals, and the planet.

Top Categories & Bestselling Eco-Friendly Products for 2026

Shopify identifies 38 bestsellers across various categories. Here are select highlights:

1. Sustainable Technology Devices & Accessories

• Compostable Cases & Audio Accessories: Pela offers phone and AirPods cases with 30% fewer carbon emissions and 34% less water use than regular cases.
• Solar Energy Devices: EcoFlow’s clean generators and portable solar panels power gadgets using renewable energy.
• Sustainable Office Accessories: Oakywood crafts tech accessories from wood, cork, and wool, planting a tree for every item sold (over 87,000 trees to date).

Tip: New entrepreneurs can bypass lengthy R&D by dropshipping, white-labeling, or sourcing from established eco-friendly tech suppliers.

2. Eco-Friendly Pet Products

• The US pet product market exceeds $150 billion annually, with increasing demand for sustainable options.
• Vegan Pet Accessories: Brands like Wigglywoos use animal-free materials such as hemp and cork-based vegan leather, all made in small sustainable batches.
• Recycled Plastic Pet Toys: Harry Barker creates designer dog toys and leashes from recycled yarns and plastic bottles, blending style with sustainability.

Circular Economy & Zero-Waste Stores

Beyond products, Shopify emphasizes adopting circular economy principles—designing for reuse, repair, and recycling—to minimize waste. Building a zero-waste store includes:

• Prioritizing refillable products
• Using plastic-free packaging
• Incorporating upcycled materials
• Supporting carbon removal initiatives

Marketing Eco-Friendly Products Effectively

To succeed, eco brands should:

• Highlight certifications and transparent sourcing
• Share impact metrics (e.g., trees planted, emissions saved)
• Emphasize premium value aligned with sustainability
• Leverage social media, SEO, and storytelling to educate and engage customers

Final Thoughts

Shopify’s 2026 eco-friendly product roundup offers invaluable guidance for entrepreneurs aiming to launch or expand sustainable businesses. With consumer demand surging and an abundance of innovative product options—from compostable tech accessories to vegan pet goods—brands have a clear path to profitability and planet-friendly impact.

Sources and Further Reading

• Shopify Blog, "Eco-Friendly Products: 38 Bestsellers For 2026," updated Dec 6, 2025
• Studies on consumer sustainability preferences cited within Shopify’s report
• Brand examples: Pela, EcoFlow, Oakywood, Wigglywoos, Harry Barker

Start your sustainable ecommerce journey today with Shopify’s tools and insights—and meet the growing market for green, ethical products in 2026.

Design Delight Studio curates high-impact, authoritative insights into sustainable and organic product trends, helping conscious consumers and innovative brands stay ahead in a fast-evolving green economy.