Category: Eco Products
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Unlocking Green Growth: Proven Strategies for Marketing Sustainable and Organic Products

A Better Way to Market Sustainable Products: Insights from NYU Stern and PwC Research As sustainability becomes a key consumer preference, companies face challenges in marketing sustainable products effectively. Research by NYU Stern’s Center for Sustainable Business (CSB) and PwC offers actionable strategies to help brands connect with consumers, realize growth, and build trust. The…
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Unveiling Sustainability: How Eco-Friendly Products are the Unsung Heroes of the Hospitality Industry

When Your Sustainable Products Start Acting Like Hotel Staff: A Lighthearted Reflection on Sustainability in Hospitality Sustainability in the hospitality sector is often a multifaceted challenge that demands unwavering coordination and dedication. Intriguingly, sustainable products used in hotels mirror the roles and reliability of hotel staff, embodying consistency, resilience, and purpose-driven action. The Wooden Key…
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Pioneering Sustainable Fashion: ARMEDANGELS Partners with SPINNOVA® for Eco-Friendly Collections

ARMEDANGELS Partners with Spinnova to Advance Sustainable Textile Innovation On December 11, 2025, Spinnova Plc announced a strategic partnership with German sustainable fashion brand ARMEDANGELS to develop more eco-friendly products using SPINNOVA® fibre. This collaboration is formalized through a non-binding Letter of Intent (LOI), securing ARMEDANGELS’ access to Spinnova’s innovative fibre for future collections. A…
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Navigating the ECGT Directive: Concerns from European Business Associations on Sustainable Practices and Consumer Protection

European Business Associations Call for Amendments to ECGT Directive Several prominent European business organizations—including AIM, EuroCommerce, Eurochambres, FoodDrink Europe, and Ecommerce Europe—have expressed concerns regarding the implementation of the European Union’s Directive on Empowering Consumers for the Green Transition (ECGT). In a joint letter to the European Commission, these groups emphasize that while they support…
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Wiping Out Forests: The Unsustainable Truth Behind Major Toilet Paper Brands and the Rise of Eco-Friendly Alternatives

Major Toilet Paper Brands Fail Sustainability Test, Continue Forest Destruction A 2025 report by the Natural Resources Defense Council (NRDC) reveals that many leading U.S. toilet paper brands, including Charmin, Angel Soft, and Kirkland, remain heavily reliant on fibers sourced from Canada’s sensitive boreal forests. Despite the availability of sustainable alternatives made from recycled materials…
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Unlocking the Algae Revolution: Sustainable Nutrition and Wellness Through Organic Innovation

Algae Products Market: A Booming Sector in Sustainable Nutrition & Wellness The global algae products market is experiencing robust growth, projected to expand from USD 5.87 billion in 2025 to USD 8.07 billion by 2030 at a compound annual growth rate (CAGR) of 6.6%. This upward trend is driven by increasing consumer demand for sustainable…
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Exploring the Interconnection Between Environmental and Social Sustainability: A Comprehensive Guide to Transformative Practices

Why Environmental Sustainability is Social Sustainability Date: December 11, 2025 Source: DW (Deutsche Welle) Eco Africa — The Environment Magazine Key Insights Environmental sustainability and social sustainability are profoundly interconnected. DW’s Eco Africa report highlights innovative grassroots efforts across Africa that demonstrate how protecting the environment simultaneously enhances social equity and community wellbeing. Highlighted Initiatives…
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The Ultimate Guide to Sustainable Living: 38 Must-Have Organic Products for 2026

Eco-Friendly Products: 38 Bestsellers to Watch in 2026 As climate change accelerates, consumers increasingly demand products that minimize environmental impact. Shopify’s comprehensive 2026 guide highlights over 35 trending eco-friendly products and offers actionable insights for entrepreneurs aiming to enter the sustainable market. Why Eco-Friendly Products Matter in 2026 Consumer Demand: According to studies, 64% of…
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Unlocking Consumer Loyalty: How Sustainable and Organic Products Appeal to Modern Shoppers

Consumer Buying Trends for Sustainable Products | Deloitte US Deloitte’s report, Unpacking the Sustainability Dilemma: How Consumer Values Become Choices, coauthored with the Ad Council, examines why many consumers struggle to align their sustainability values with actual purchase behaviors, particularly in grocery shopping. It offers key insights on consumer motivations and barriers, along with strategies…
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Harnessing Consumer Demand: The Rise of Sustainable Products in America

Nearly Half of U.S. Consumers Purchase Sustainable Products, Survey Finds A recent survey by GlobeScan, featured on Trellis, reveals a growing trend among American consumers favoring environmentally-friendly products. Conducted between March 25-28, 2025, the study surveyed over 1,000 U.S. consumers, uncovering key insights on sustainability purchasing behaviors. Key Findings 49% of Americans reported purchasing a…